The Feeling – ‘Join With Us’ Video Review

The Feeling are a strange band, and I mean that in the best sense of the word. They are a proper band, who all play instruments, and who write their own material, but they’re derided by the fascist music press because they are clearly ‘pop’ and proud of it.

I would classify them as indie pop, but I really don’t see that it matter when the music they produce is of such a high order. Yes it’s cheesy, no they’re not going to ever be an NME band, but so what? They produce catchy music and albums which are as addictive as crack (or so Amy Winehouse told me).

Their new single is called Join With Us, and is out on September 15th. Anyone living in the UK will no doubt have heard this song many time already due to it being featured in a Toyota Auris advert, but the video is good enough to warrant another listen. It’s embedded after the cut along with my review.

The Feeling seem incapable of writing a song that isn’t anthemic in nature, and Join With Us follows that trend. Unless you absolutely hate this style of music (which many of you will), I dare you to try not to sing along on the chorus. It’s virtually impossible.

The video was filmed in 24 hours and shows the band being very English, in suits and bowler hats, boating gear, and finally performing next to a fairground while dressed in pullovers made for them by their mums. It fits the song completely, and the two compliment each other.

The Feeling are never going to be trendy or cool, but they are one of my favourite British bands of the moment. If you love Keane then I suggest you get your hands on a copy of one of their two album – you won’t be disappointed.

Song: 9/10
Video: 9/10

Wiki: http://en.wikipedia.org/wiki/The_Feeling
MySpace: http://www.myspace.com/thefeeling

[Photo Source: Amazon.co.uk]